Madison, Wisconsin chain grocery/supermarket history

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Andrew T.
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Re: Madison, Wisconsin chain grocery/supermarket history

Post by Andrew T. » 12 Jan 2020 13:12

Here's something I happened upon today: https://old.reddit.com/r/madisonwi/comm ... ison_1960/

Footage of the Westgate Mall on Whitney Way upon its 1960 opening, including some shots of an arch-roofed Piggly Wiggly store! By 1972 (per the table) this had converted to being an Eagle store. I don't really know what happened to it after that: The address wasn't listed at all in the 1985 Madison city directory, and it surely never was a Kohl's in spite of what the Reddit thread says.

The building itself still stood as late as summer 2011: The Google car captured it in this shot, with the curved roofline barely visible behind a false front. It was gone by the time I moved to the city a year later, and a brand new Hy-Vee was in the midst of being erected on the same spot.
"The pale pastels which have been featured in most food stores during the past 20 years are no longer in tune with the mood of the 1970s."
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Re: Madison, Wisconsin chain grocery/supermarket history

Post by Groceteria » 21 Feb 2020 23:05

At the risk of stepping on to Andrew T's turf, I have filled in some of the missing years for Madison with data from my my last trip to Fort Wayne, where all the city directories live:

https://www.groceteria.com/place/us-wisconsin/madison/

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Re: Madison, Wisconsin chain grocery/supermarket history

Post by Andrew T. » 21 Feb 2020 23:36

Is the new sheet live yet? I'm still seeing the old version on the embed.
"The pale pastels which have been featured in most food stores during the past 20 years are no longer in tune with the mood of the 1970s."
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Re: Madison, Wisconsin chain grocery/supermarket history

Post by Andrew T. » 22 Feb 2020 10:07

Ah, the sheet has been updated! That's better. Now, to dig into deciphering the post-1960 mysteries of Madison's supermarkets...

4515 W Beltline Highway is a bit confusing. The spreadsheet says this was the site of a Del Farm or National in the 1970s and a Kohl's from 1980 to 2000. But, Google places the location south of the highway on a site that's currently home to a University Bookstore warehouse. It takes considerable imagination for me to picture this building as a food store.

Meanwhile, the Wisconsin Historical Society places the store north of the highway in a pylonated building that's currently a hardware store, with an address that currently resolves to Midvale Boulevard.
This store, at least, looks like a National. But the description says that Dorn Hardware has inhabited the building since at least 1973, and National was still operating out of 4515 W Beltline Highway in 1974!

My best guess is that National relocated from the north-side (Dorn Hardware) building to the south side of the highway when it adopted the Del Farm banner in the 1960s. Historic Aerials shows a shopping centre appearing on that side of the intersection between 1957 and 1969, behind where the University Bookstore warehouse is today. Around 2000, the centre was demolished and a Home Depot store was built on the site, and this is what remains today.
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Re: Madison, Wisconsin chain grocery/supermarket history

Post by Andrew T. » 22 Feb 2020 10:36

* All the Piggly Wiggly stores that didn't become Millin's by 1965 became Eagle by 1970. And Eagle didn't last in Madison until 1985. (Wisconsin anti-Illinois chauvinism strikes again?) The ex-PW on 1313 Northport Drive is typical of the lot: It's been renovated to oblivion in the front, yet the original barrel roof rises eerily above the facade to this day!

* Looks like Sentry unleased its Super Saver concept upon its 2151 Royal Ave store in Monona in the 1990s. There's nothing to see of it now, though: It was paired with a short-lived Kmart store, and both stores became vacant during the Kmart and Fleming bankruptcies! By 2008 the entire site had been razed, and an unusual Wal-Mart Supercenter with underground parking was erected on the spot. (It's worth noting that Wal-Mart was precluded from opening Supercenters in Madison proper due to city and community opposition, so its grocery endeavours have been limited to the east-side suburbs.)

* Another short-lived Sentry Super Saver was erected at 4629 Verona Road. This one also met a quick end at the hands of the Fleming bankruptcy and wrecking ball, and apartments now stand on the site.

Thanks, this is great.
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Re: Madison, Wisconsin chain grocery/supermarket history

Post by Groceteria » 23 Feb 2020 12:39

Andrew T. wrote:
22 Feb 2020 10:07
My best guess is that National relocated from the north-side (Dorn Hardware) building to the south side of the highway when it adopted the Del Farm banner in the 1960s. Historic Aerials shows a shopping centre appearing on that side of the intersection between 1957 and 1969, behind where the University Bookstore warehouse is today. Around 2000, the centre was demolished and a Home Depot store was built on the site, and this is what remains today.
That seems to be exactly what happened. The address of the original National across the street was 4470 Nakoma Rd (now Dorn Hardware at 1348 S. Midvale Blvd.), part of the Brookwood Village Shopping Center that opened in December 1957. I was able to cross-reference that in my 1964 shopping center guide.

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Re: Madison, Wisconsin chain grocery/supermarket history

Post by 9thStreetRedOwl » 25 Apr 2020 19:06

Andrew T. wrote:
22 Jun 2018 13:09
kohls-illustration.jpg
There were formerly four Kohl's arch-roofed stores in and around Madison:
* 4207 Monona Dr, Monona (opened 3/20/68)
* 1312 S. Park St (opened 10/30/68)
* 3700, 3710, or 3770 University Ave (opened 10/27/66 - newspapers and directories aren't terribly consistent about the number.)
* 2525 Winnebago St (opened 11/30/66)

Two still stand:

Image
4207 Monona Dr., which housed a furniture store at the time I took this photo and which now houses a Habitat for Humanity ReStore.

Image
1312 S. Park St., which still sells groceries as a Roundy's-owned Copps store (remodeled and rebranded as Pick 'n Save by Kroger in 2017).

3710 University Ave and 2525 Winnebago St were both demolished after A&P shut down the Kohl's division in 2003, though I think David caught video captures of the latter in the '90s.
Andrew, I appreciate your dedication to Kohl's history! I thought this February 2003 article from the Milwaukee Business Journal might be of interest. It sheds a little more light on the end of their tenure in Madison: https://www.bizjournals.com/milwaukee/s ... aily9.html

According to the article, their Madison metro locations at the time were:
2525 E. Washington Ave./Winnebago Street, Madison - Closed when A&P pulled out of Madison. As of 2020, the site has been completely redeveloped and consists of apartments, retail, and a UW Health clinic.
2921 N. Sherman Ave., Madison - Listed incorrectly as 2125 in the article. The store was included in the sale to Roundy's, but immediately closed to protect their nearby store on Shopko Drive. As of 2020, the store has been parceled off and now consists of a Goodwill and a gym.
261 Junction Road, Madison - Converted to Copps; still operating in 2020 as Pick N' Save.
1312 South Park Street, Madison - Converted to Copps; still operating in 2020 as Pick N' Save.
3010 Cahill Main, Fitchburg - Converted to Copps; still operating in 2020 as Pick N' Save. This store isn't on the spreadsheet yet.
6310 Century Ave., Middleton - This store isn't on the spreadsheet either. According to the article, it was going to be converted to Copps, but I'm not sure if it ever was. A Google Streetview image shows the store closed in 2007. By 2018 the store had been demolished and a Goodwill stands there now.
6540 Monona Drive, Monona - Converted to Copps; still operating in 2020 as Pick N' Save.
3650 University Ave., Shorewood Hills - Converted to Copps; still operating in 2020 as Pick N' Save. The spreadsheet only lists this one as a Copps/PNS, but it appears to have been built as a Kohl's (it likely replaced the store at 3710 University.)

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